By Kelley Wilson
A great way for store owners to show off their products is by using an acrylic tiered display. This is a plastic case that has multiple layers so that many items can be seen at one time. All sorts of different stores use this to increase profits.
There are numerous models of this type of case so the store owner can pick the acrylic tiered display that is right for them. They can be used for greeting cards, jewelry, or even doughnuts.
That is why there are so many to choose from. Another thing to consider is the placement of the case. It needs to be in the best possible spot to catch the eye of the customers.
The prime location for an acrylic tiered display is going to be on the check-out counter. This is a great location because it gives the customer a chance to look at the items being shown while they are standing in line waiting to be taken care of.
A lot of these items that are shown in the case are small items that are called impulse items. They are called this because they are the last chance for customers to purchase something.
Candies are a popular product that some store owners place in these cases. Magazines and other forms of reading material are also often seen in these layered displays.
Jewelry is something that is often placed in these cases, but unlike the other models that hold candy, these will have a door and a lock installed on them to prevent theft. Jewelers want to show off their finer items, but they also need to be nearby so they can keep an eye on them.
Customers are able to look at all the pieces of jewelry but cannot touch them without permission and assistance. There is plenty of counter space to place multiple cases, but they will all be in a group though, rather than different locations throughout the store.
An acrylic tiered display may be positioned in several locations around the store if they are holding products in which do not require an employee to watch the whole time. This is especially true in non-retail places, such as a doctor’s office.
They can have a magazine holder placed in a location near the lobby where everyone is sitting and waiting. In some buildings, they may have a flyer that everyone needs to read. To ensure that everyone sees this flyer, they will have an acrylic tiered display located by the entrance so people can pick one up as they come inside.
It may seem like the best location for one of these is anywhere, but that is not true. There are multiple places that are good spots for a plastic tiered case like this, but they can’t be put just anywhere.
Up front or near the check-out area is the best, but it just depends on the needs of the store and the item that is going to be exhibited. High traffic areas are ideal for them. Different businesses have different objectives that help dictate the location.
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Source:
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